Putting Privacy and Safety over Gender Politics: Messaging on Gender and Bathroom Bills

Report Marriage and Family

Putting Privacy and Safety over Gender Politics: Messaging on Gender and Bathroom Bills

May 18, 2016 1 min read Download Report

Authors: Mark Schreiber and Elizabeth Fender

Messaging Priorities

  • We must protect everyone’s privacy and safety by guarding women and children against those who would abuse laws. 
  • Government is making the situation worse with aggressive, one-size-fits-all solutions. 
  • Communicate sensitivity and awareness of the difficulties and complications of issue. 

Source: Recommendations based off online surveys using a national representative sample of 1,008 U.S. voters conducted April 19-27, 2016 and 1,022 U.S. adults conducted May 19,2016 with margins of error of ±3.1%.

Authors

Mark Schreiber

Director, Strategic Marketing

Elizabeth Fender
Elizabeth Fender

Director, Marketing