In an exercise of political demagoguery reminiscent of Ross
Perot's prediction of a "giant sucking sound" resulting from
adoption of the North American Free Trade Agreement (NAFTA),
presidential candidates are starting to suck common sense and
economic rationality out of the 2008 election debates. At the
Democratic debate in Las Vegas on November 15, the candidates
unleashed a torrent of anti-trade rhetoric that ranged from Senator
John Edwards' description of trade agreements past, present, and
future as "a complete and total disaster" to Senator Chris Dodd's
(D-CT) call for a moratorium on trade from China "for eternity."[1]
There is no doubt that the candidates' anti-trade messages are
in tune with voter sentiments. A Wall Street Journal/NBC
News poll published this month shows 60 percent of Americans blame
trade for at least part of the economic woes they perceive in the
country.[2] The facts, however, tell a different story
about trade. According to a wide range of measures, the U.S.
economy has performed better as the trade environment has become
freer. U.S. leaders must reject anti-trade demagoguery and embrace
America's tradition of optimism in the face of change and
progress.
The Benefits of Trade
NAFTA itself is the perfect example. According to reports issued
last month by the Department of Commerce, the U.S. economy grew by
50 percent during NAFTA's first 13 years.[3] Contrary to Perot's gloomy
predictions of job losses, the U.S. economy actually added 25
million jobs during this period. The average unemployment rate
since NAFTA has been only 5.1 percent, versus 7.1 percent during
the prior period. U.S. manufacturing output rose 63 percent during
NAFTA's first 13 years, compared to only 37 percent in the period
before. Compensation for manufacturing workers increased 1.6
percent annually during NAFTA, versus 0.9 percent annually
before.[4]
What accounts for the disconnect between this positive record of
economic improvement and voters' negative sentiments? A variety of
factors have combined to increase workers' insecurity, even as
their actual economic situations, on average, have been improving
strongly. In a good year for the U.S. economy, about 70,000
businesses fail.[5] Many more are created to replace them, but
70,000 business failures is a significant number by any reckoning.
Businesses fail for diverse reasons. Some can't compete with other
companies making similar products. Others fail because consumer
tastes change. In terms of employment, the failure of 70,000 firms
translates into about 15 million jobs lost each year.
Almost none of this job loss has to do with trade. During a 2004
speech, Federal Reserve Chairman Ben Bernanke estimated that only 2
percent of U.S. job losses were due to foreign trade.[6] He
attributed 1 percent of job loss to outsourcing. So, in Bernanke's
estimation, a total of 3 percent of job losses results from trade
or foreign competition. Such small negative effects are overwhelmed
by the consumption and investment benefits of trade, which are
estimated to amount to as much as $10,000 annually for a family of
four.[7]
Productivity Gains
The explanation for these shifts is that productivity has been
exploding in the United States and throughout the world.
Technological change and innovation are making it possible to
produce more output with less labor. In the U.S., that labor is
shifting to jobs in the services sector and other parts of the
economy. William Ward, a professor of applied economics and
statistics at Clemson University, has estimated that 7.5 million of
the 17.7 million manufacturing jobs that existed in the United
States in 1990 would not have been needed in 2004 because of
productivity growth.[8]
The growth in manufacturing productivity is a worldwide
phenomenon. According to Ward, productivity gains in China between
1995 and 2002 would have eliminated the need for about 37 million
Chinese manufacturing jobs. Actual manufacturing job losses in both
China and the United States were far less than these numbers,
because while productivity gains were reducing demand for
manufacturing workers, gains in GDP were increasing it. However,
the total number of manufacturing jobs went down in both
countries.[9]
One of the biggest mistakes of trade opponents is thinking of
the global economy in static terms: Jobs lost in the United States
must mean jobs gained elsewhere. This representation of trade as a
zero sum game is simply not accurate. The U.S. and world economies
are dynamic things, growing and evolving daily. Rapid technological
advances are driving down the cost in labor of manufacturing around
the world. To resist this trend by adopting protectionist measures
that subsidize less efficient producers is to buy into a world
vision of lower productivity and slower growth, a poorer world in
which everyone has less and produces less than they otherwise
could.
Fear Versus Optimism
This is not a new debate. It goes all the way back to the
beginnings of the industrial revolution and those early English
weavers, known as Luddites, who destroyed the new textile knitting
frames that threatened their traditional production practices.
The anti-technology story can be emotionally compelling. The
plight of workers who lose their jobs, particularly if they
represent vulnerable groups such as the elderly or youth with few
skills and uncertain prospects, strikes a chord because most people
yearn for a life narrative of stability and security. When people
are tossed by the winds of chance--even winds blown by a whirlwind
of progress--it invokes one of the oldest terrors of the human
race--losing everything and being unable to care for oneself and
one's family.
The manner is which a society confronts these risks says a lot
about the character of its people. The genius of America, both
politically and economically, is an optimism that has always looked
ahead and moved forward, embracing change and progress. This
outlook makes America different from many other countries and
societies, and accounts in large measure for its success in a
globalized world. A presidential debate in which candidates vie
with each other to see who can pander most to popular prejudices
and fears threatens that success.
Psychologists trained in communications skills stress the
importance of differentiating between conversations that are about
feelings and those that are about information. The disconnect
between cold economic facts and hot feelings of economic insecurity
make the trade debate one of the most volatile in the political
discourse. In a rapidly evolving economy, many Americans who lose
their jobs quickly find others that are just as good or even
better. Yet, those stories get less attention, because they lack
emotional appeal. Also, the facts show that consumers gain
significantly from the quality, variety, and low cost of goods made
available by productivity growth and free trade. Since the benefit
from each individual transaction is small, consumers do not
necessarily feel better as a result. A political discourse that
pits such facts against emotionally charged stories of individual
loss can quickly get out of control.
Conclusion
Presidential candidates have a special responsibility to help
Americans bridge the gap between emotion and reason in policy
debates--in both the political and economic spheres. In discussions
on trade, they need to connect voters' sympathy for struggling
workers to policies that promise continued growth and real economic
benefits. In today's fast-changing world, Americans should not
succumb to the temptations of protectionism and its illusory
benefits. Leaders must follow the precedent of President Ronald
Reagan, who took to heart the slogan of the General Electric
Company, for which he was once a spokesman: "Progress is our most
important product."
Ambassador Terry
Miller is Director of the Center for International Trade
and Economics at The Heritage Foundation.
[9]Ward,"Manufacturing Productivity and the
Shifting US, China, and Global Job Scenes--1990 to 2005."