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Central Europe's Mass-Production Privatization
By Stuart M. Butler, Ph.D. All over Central and. Eastern Europe,
millions of people live in the wrong place, go to the wrong job, a
nd make the wrong things. In addition to reinforcing or creating a
sense of private property in the region, the purpose of
privatization is to rearrange the factors of production now used so
inefficiently into a structure in whicb.peoplc@ live. andwork,in
the right places and make the right things. Undertaking the
necessary degree of privatization in Central and Eastern Europe is
an enormous and complex task. The scale of the task is daunting and
the political problems staggering. But privatization must be
accomplished swiftly if the countries of the region are to move
towards dem- ocratic capitalism without huge short-term economic
costs. It is for this reason that the experiment in what one might
call "mass-production privatization" now being launched in P oland
and Czecho- slovakia is of such immense importance, not just to
those two countries but to all the countries and republics of the
collapsing eastern Soviet bloc. Consider the scale ofthe
privatization task In 1985 the state-controlled sector in the U
nited Kingdom accounted far about 11 percent of the economy. In
Poland, however, the proportion was 82 percent, while in
Czechoslovakia it was 97 percent. During the 1980s, the U.K.
attracted world- wide attention because it undertook a
privatization stra t egy of historic proportions. Yet in eleven
years Margaret Thatcher privatized only twenty major firms,
representing about 5 percent of the economy. By contrast, in
Czechoslovakia and Poland there are thousands of major firms that
must be shifted to the pr i vate sector, and in the former Soviet
Union there are tens of thousands. Thus, it is perhaps
understandable that the privatization ministers in Prague and
Warsaw say bluntly that the British model is of virtually no use to
them. Urgent Task. Consider also the urgency of the task. Private
ownership is the cement holding democratic capitalism together.
Moreover, major firms in Central Europe are in a twilight zone be-
tween communism and. capitalism. Managers lack the crude central
direction of a command eco n - omy that at least told them what to
do, and yet managers also lack the incentives of a market econ-
omy. Thus they are subject to perverse incentives to become even
more inefficient and to run down the assets they control. With
eventual bankruptcy a pro b ability in many instances, and with the
future in any case so uncertain, managers and employees of -these
fiAms have tended to focus only on short-term benefits, such as
giving themselves huge wage increases, and selling off stocks
rather than investing f o r new production. In many instances
managers and workers are engaged in the wholesale looting of their
firms. Thus the positive incentives of private ownership and a mar-
ket system must be applied to these companies as quickly as
possible. What has been t he progress so far towards privatization?
Understandably the greatest success has been with small firms, or
at least firms that can be sold to one purchaser. In Poland the
govern- ment claims that about 80 percent of the retail sector, 50
percent of trans p ortation, and 40 percent of construction has
been transferred to the private sector. The privatization of small
firms in Czechoslovakia also has been proceeding apace. The process
has been far slower, however, in the case of larger firms. In all
the count ries of Cen- tral Europe, British-style one-at-a-time
privatization has only limped along, and in some cases vir- tually
ground to a halt. There are several reasons for this.
Stuart Butler, PhD. is Director of Domestic and Economic Policy
Studies at 11e H eritage Foundation. He spoke at the 1991 regional
meeting of the Mont Pelerin Society, beld in Prague,
Czechoslovaida, on November 5,1991. ISSN 0272-1155. 01991 by IMe
Heritage Foundation.
One reason is -that there is no way to measure-or even -to guess
-the value of large, sophisti-: cated firms. Because they have
existed in, a regime of artificial prices, enormous subsidies, and
- Kafkaesque regulation, there is no-way to determine their market.
value using normal accounting principles. That is why so m any
Western investment bankers have been charginglarge amounts of money
to conduct evaluations and yet have produced figures that are
literally meaningless. We. know that some of the firms are
valuable, and we know some of them are junk'. The problem is w e ..
don't know which is which. That makes finding a buyer at a
reasonable price rather difficult. The second problemi. with-
British-style -privatization is that-the privatization agencies
simply are overwhelmed by the numbers of sales they must conduct. T
h roughout Central Europe, the pro- cess is in gridlock. That has
led in. turn to widespread "spontaneous privatization," in which
desper- ate privatization agencies have been forced to accept
takeovers by existing managers with virtu- ally no paymenL In. e f
fect the agencies stand by powerless as massive looting takes
place. Third, there am competing political pressures that make
privatization even more diffidult and uncertain. In Czechoslovakia,
for instance, political pressures mean that the privatization s
trategy must be linked to a policy of restitution. There is also a
desire by reformers to create a strong mid- dle class. Moreover,
some of the easiest methods of privatization, such as allowing
worker buy- outs, conflict with basic notions of fairness. T h us
the methods of privatization that might be used, were the objective
only to shift firms to the private sector as quickly as possible,
cannot be used because of other political concerns or goals.
Fourth, the region lacks the basic financial institutions and legal
framework that make large- scale privatization so much easier in
the WeSL It is to cut the Gordian knot represented by such problems
and limitations that the Poles and Czechs have introduced the
radical innovation of privatizing through free dis t ributions of
shares in the state sector. This innovation is an attempted dash to
the fire market by dramatically increasing the volume of
privatization. It is a drastic step with uncertain consequences. As
the London Economist has de- scribed the strategy , "Free
distributions are desperate acts to solve desperate problems." The
aim is to change the politics of privatization, accelerate the
speed of transfers, and to achieve far broader political objectives
than simply reducing the sizLe of the state sector . . In short,
free distribu- tions are the public policy equivalent of a
parachute drop behind enemy lines. And as any military expert
knows, a mass parachute landing can have one of two effects. It can
change decisively the course of the entire battle in o n e's favor.
Or the paratroops can be wiped out. The risks of the innovation
underway in Poland and Czechoslovakia are enormous, the potential'
benefits equally significant. There are also certain important
differences in the approaches used in the two coun t ries. In
Poland, the population will receive free shares in a set of mutual
funds. These,. mutual funds in turn will gain title to most of the
state sector. In Czechoslovakia, by contrast, the population will
receive, vouchers with which they can purchase shares in individual
companies. Each of these approaches has potential benefits but also
major risks. Mutual Fund Strategy. In Poland, the government is
essentially trying to privatize the very process of privatization.
It will rely on the mutual funds to undertake the massive task of
reorgani-- zation that in British-style privatization generally
occurred before the change of ownership took place. This has two
advantages. The first is that it speeds up the transfer process by
allowing major private agenci e s to undertake the massive task of
valuation and restructuring now suffocating state privatization
agencies.. The Poles -intend to speed up this process further by
bringing in some for- eign managers to help operate these mutual
funds. The second advantag e is that the reorganization itself
-will be. market-driven because it will.take place in-the
privatesector and by organizations op- erating,:under.the-
incentives.of the. market -system. ThusAhe reorganization is more
likely to result.
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in an effici ent outcome than would be true if the government
attempted to reorganize firms before selling them. But obviously
there are also great risks in the strategy. These huge mutual funds
in Poland will have great economic and political power. They will
have a s trong incentive to engage in what economists call
"rent-seeking," that is, they doubtless will attempt to extort
political and financial favors from the government. One can
imagine, for instance, that if a mutual fund is faced with the
prospect of widespr e ad bankruptcies and layoffs among its
portfolio of firms, it might use the po- litical impact of mass
unemployment. in,affected communities to mvin -subsidies from the
state. On the other side of the coin, the state itself may use
regulations -and subsidi e s applied to the mutual funds to try to
micromanage the private sector as part of an industrial Policy.
Vducher Program.-The Czechoslovak voucher program, by contrast, has
the virtue of allowing people to invest directly in individual
companies, rather th a n in a holding company. Thus the Czechs will
have a sense of real ownership that the Poles probably will not. On
the other hand, will these individual shareholders have enough
knowledge and clout to force a change of manage- ment, or to press
existing man a gers to behave in a more efficient manner? It is not
clear that they will. To be sure, the Czechs have encouraged the
emergence of brokers and mutual funds to act as Western-style
intermediaries in the share-owning process, and these can be
expected to ha v e a sig-. nificant impact on the management firms.
Thus, the Czech government has sought to provide le- verage for
individual shareholders. Still, it is an open question whether this
will be sufficient to offset the inside infonnation and inherent
power p o ssessed by existing managers. So what will be the results
of the remarkably innovative form of privatization represented by
the Polish and Czech governments? Before making any judgment on the
strategy of free share distribu-. tions, one must recognize tha t
the issue is not which method of privatization is guaranteed to be
successful, but which one that is more likely to succeed than the.
others. In this context, I suspect that the Czech and Polish
approach may tum out to be, as Churchill said of democracy, "the
worst system except for all the others." It will certainly be
chaotic. Mr. Triska, the official conducting the Czech voucher
symm, has remarked, "It will be like the Wild West." He is right.
And the fac- tors influencing the privatization process are much
too complex for an outside advisor even to at- tempt to
disentangle. Given that, the advice of outside privatization
experts may not be of much use to the Poles and the Czechs. The
best we can say perhaps is, "Good luck!" Now, that advice may not
be o f much help, but at least it is honest. And it is free.'So it
fits with Czech Finance Min- - ister Vaclev Klaus's dictum, "Don't
pay hard money for soft advice.,' Two Caveats. Yet while it is
unwise for outside observers like myself to offer much advice o n
your voucher program-even if we don't charge you anything-we can
perhaps offer two import, ant caveats about privatization. The
first is that you must pay close attention to the privatization of
housing. As I mentioned at the beginning, most Czechs and P o les
live in the wrong place. That is because rents and construc- tion
have been highly controlled-and generally still are. As massive
restructuring takes place in the economy, there will be heavy
demands for labor in some places, and there will be huge la y offs
in other places. If there is not to be enormous unemployment in
some cities, and chronic shortages of labor in others, labor must
be as mobile as possible. The immobility of labor is one of the
most damaging legacies of the command economy and could m ake
reconstruction extremely difficult. Thus, you must take urgent
steps to free up the housing market. Even more important, you must
take action to privatize the construction of new homes. The
problem, of course, is that housing is a very sensitive polit ical
issue. It is very hard to con, dudt a swift privatization -strategy
with controlled rents. The long process of restitution now being
undertaken in -Czechoslovakia also makes it hard to deregulate
housing. But if you do not tackle
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this with the sense of urgency and with the bold innovation you
have demonstrated in the privatization of companies, there will be
long-lasting problems. I suspect the best course would be to move
as quickly as possible to establish clear ownership rights for
vacant sites on which new buildings can be erected: and to
institute swift permitting procedures for construction as well as
the rapid privatization of the construction industry. That at least
will allow new homes to become available where new wcarker s are
required. Dealing with rent control can come later-we in the West
have not even solved the political problems associated with
decontrolling rents. The second.point Lwouldemphasize is that
prosperity. comes from new. enterprises, not from re- arrangin g
old ones. The evidence is overwhelming that new jobs and new wealth
come dis- proportionately from new ventures, not from efficiency
improvements in existing firms. Thus while the privatization of
existing firms is extremely important, that should not be c ome an
obses- sion at the expense of instituting tax, regulatory, legal,
and monetary policies to spur the creation of new firms. The fact
is that most of your existing large firms are junk. The more
quickly these can be broken up and their assets made av a ilable to
new entrepreneurs the better. The economic landscape in five years
-will be completely different from today's. Such creative
destruction is the sign of a strong econorny. In the West, there is
a big enough turnover of enterprises. Here in Cen- t r al Europe
you can expect the turnover to be even greater in the short and
mediurn term. Thus you should understand that - . atization is
simply part of the creative destruction and formation of en- priv
terprises that is life blood of capitalism. Do not m a ke the
mistake of thinking that privatized indus- trial dinosaurs will be
the cornerstone of a vibrant market economy. Beneficiaries to-the
East. Finally, let us consider who has most to gain or lose from
your gam- ble to accelerate the process of privati z ation? When it
comes down to it, while academics and advi- sors such as myself
have an emotional stake in what you- are doing, ultimately the
experiments in Poland and Czechoslovakia simply will go into our
inventory of case studies for future use. We wil l not have to live
with@ the results. For you here in Czechoslovakia, and for the
people of Po- land, the impact will be, more personal. However, a
walk around Prague indicates clearly that the chances are you will
come out of all this with a strong privat e market and a free
society. It may be a long road, and you may take some wrong turns,
but you will get there. And if your privatization innovation does
not live up to expectations, or even if it fails, it will only mean
a delay in your journey. Yet the pe o ple who in fact have most to
gain or lose from your bold privatization gamble live many miles to
the east. In the remnants of the Soviet Union, the problems of
transition make your difficulties appear as nothing. Thousands upon
thousands of firms need to b e privatized. Some eco- nomic purpose
has to be found for a huge military/industrial complex. A
despondent and jittery military needs to be demobilized and
integrated into the private sector. And while for Czechs and Poles
there are still strong memories o f an economic system based on
private enterprise, most resi- dents of the former Soviet Union
have little inkling of what a market really means and how they
should behave in it. It is they who have most to gain or lose from
your innovation in privatizatio n. For their sake, I hope your
experiment works.
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