JAMES L. GATTUSO: On
March 26, President George W. Bush gave a speech setting a national
and Administration goal for broadband telecommunications. He said,
"This country needs a national goal for the spread of broadband
technology. We ought to have universal affordable access for
broadband technology by the year 2007 and then we ought to make
sure, as soon as possible thereafter, consumers have choices when
it comes to their carrier." That sets an agenda very clearly.
At
the time that announcement was made it also left a lot of
questions. From the free market, conservative point of view, I
think there were a lot of mixed emotions. I think a lot of people
were pleased that this issue was finally being brought to the
forefront of the Administration's focus and attention. Certainly,
many of us have been pointing out for some time the policies that
need to be pursued in order to let communications technology
flourish.
At
the same time, there is a natural hesitation to embrace a specific
national goal. Many of you who were around in the 80s remember the
term "industrial policy." Anything that hints of that is something
that we tend to--and probably should--approach cautiously. There is
no one technology--no one service--that the government should
favor. The question is: Is it the government favoring a technology
or is it getting out of the way and reducing barriers?
One
comment I found online was a comment on the President's speech
titled, "Bush Says Americans `Ought To Have' Broadband and a Pony
by 2007." I thought
that was interesting and typified a lot of people's reaction: What
exactly is the President promising?
About a month later, however, the
Administration did provide details and set out a more specific
agenda for how it proposes to reach that broadband goal. That is
what we want to discuss today.
JOHN KNEUER: This is a
very timely topic of discussion. I will address how all this fits
in with the free market principles that the Heritage Foundation is
so well known for espousing.
I'd
like to give a little bit of context and framework about the
Administration's overall policies and approach to the economy,
regulation, and industrial policy (or lack thereof). This
Administration has pursued strong pro-growth policies that involve
tax relief for Americans, responsible regulation, responsible
deregulation when necessary, and clearing out the regulatory
underbrush that can clog up the economy. These policies have been
demonstratively effective.
Just
to give a couple of quick numbers, the economy grew at a 4.2
percent annual rate in the first quarter of 2004. We added 288,000
new jobs in April. March's numbers, which were initially announced
as 308,000 new jobs were revised upward to 337,000 new jobs. The
economy has created 1.1 million new jobs in the last eight months
and nearly 900,000 jobs in 2004 alone. These policies--which have
been so effective in the economy, the general deregulatory tack,
and the tax relief tack--are helping the broader economy. Applying
similar principles and similar policies is our agenda to bring
similar growth to broadband. The President's policy, or the goal
that he set--universal affordable access for broadband by 2007--is
one that I wouldn't characterize as establishing a new policy. I
think in setting that aggressive goal, the President is doing what
the presidents are supposed to do, which is to offer leadership and
set a goal. The Administration is going to do its part and industry
will need to do its part.
The
broad objective is to create the most competitive broadband
marketplace in the world. If we have the most competitive broadband
marketplace in the world we will have the most affordable broadband
services, the most diverse technologies, and the most full-service
broadband for consumers. How we plan on doing that is consistent
with the Administration's approach to most matters of economic
policy: create economic incentives for business, remove regulatory
barriers when necessary and possible, and promote innovation and
new technology. Like I said, the Administration's approach to
broadband is not something new. We have had these policies in place
and I think they have been demonstratively effective.
The
news on broadband isn't all bad. We are 10th or 11th, depending on
the different data points you look at. Yet broadband take-up has
been very rapid in this country. By some measures, broadband
pick-up has been faster than color TV, the Internet, mobile phones,
VCRs, or PCs--it is moving along pretty well. From 7 million
broadband subscribers in 2000, we had 24 million in June 2003. That
represents a 230 percent increase. There was an independent
research report in the news just the other day. The Department of
Commerce is going to be coming out with their numbers soon, which
will be harder data points that say, "That's the number."
Just
as the President will not be satisfied until every American who
wants a job has a job, he is similarly not satisfied with the rate
of the broadband penetration. That is why he set this aggressive
target.
Economic Aspects of the Administration's
Plan
On
the economic front, the President has offered tax relief--not just
for individuals, but also for businesses--in order to create
incentives. We have accelerated depreciation for capital-intensive
equipment like broadband equipment because it is obviously a
heavily capital-intensive business. He has signed a two-year
extension of the Internet Tax moratorium. We have been working to
see that that is made permanent. There are two bills on the Hill:
The House and the Senate will be reconciling those soon. I think
that is still the position of the Administration--that a permanent
moratorium on broadband taxes and Internet taxes is appropriate. I
think, as the President said, if you want something to grow, do not
tax it. It would be antithetical to our broadband policies to turn
around and go ahead and start levying taxes on it.
I
should also mention the research and development budget. This is
the largest in our history: $132 billion has been proposed for
fiscal year 2005. I think all of these provide incentives on the
macro- and the micro-side. On the regulatory side, new broadband
technology should not be subject to the legacy of phone
regulations. We have been urging the Federal Communications
Commission (FCC) to take whatever steps are necessary to finish and
clarify that so that there is certainty in the industry and there
is an incentive for companies to roll out new fiber and new
broadband technologies. I think the alternative--to saddle
broadband with these legacy regulations--is an enormous
disincentive. A company that is going to invest capital and assume
risk wants to build an asset and wants it to be their corporate
asset that they can reap the benefits from. Putting in rules that
it somehow becomes a public conveyance is a serious drag on the
incentive to make the investments to roll out broadband.
The
government is doing its part in the regulatory environment as well.
A week or so ago, the President announced "The Federal Rights of
Way" project which clarifies and standardizes the rules for telecom
companies seeking access to federal lands. Under the old rules, if
somebody wanted to lay long-haul fiber across big parts of the
country, they may have come across lands owned by the Defense
Department, the Commerce Department, or the Forestry Service. Each
one of those federal agencies had different rules and different
standards about how you could be given a "right of way" access. We
have standardized that, made it more uniform, and put some
predictability into the process to accelerate the ability for
companies to actually lay the heavy infrastructure that is required
for broadband.
The
third component is encouraging new technologies. Some people won't
be satisfied unless your broadband policy includes writing a $100
billion check of the taxpayers' money, picking the wrong
technologies, sending it to every home, and creating an additional
bottleneck. Our perspective is completely different. We do not
think of broadband as simply a pipe. It can be wireless; it can be
cable; it can be DSL (digital subscriber line); it can be broadband
over power lines. We are taking steps to encourage all of those
technologies.
Wireless Broadband
On
the wireless side, the most critical thing we can do is to make
spectrum available and to make sure that we have spectrum policies
in place that are flexible enough to accommodate new technologies.
At the Administration, we have doubled the amount of spectrum
available for unlicensed services in the five-gigahertz band: It is
255-megahertz of additional spectrum. We identified 45-megahertz of
federal government spectrum for licensed 3-G (third generation)
services. That is paired with another 45-megahertz that the
Commission identified--an additional 90-megahertz. That is real
broadband.
There is the ability for real broadband
technologies to be provided by wireless carriers. There is a test
going on in Washington and in San Diego that, while not multiple
megabytes, is clearly fast. It meets the FCC's definition of
broadband. It has speeds of 500-kilobits per second and peak speeds
of one or two megabytes per second. With this new 3-G spectrum
available, we have the potential for the five or six nation-wide
mobile phone carriers to become broadband carriers. Adding that
level of competition into the broadband market space will clearly
bring down prices and incentivize other activity. We are building
on successes that we have had with 3-G and with the five-gigahertz,
ultra-wide band, and other technologies.
Last
summer, the President launched a spectrum initiative for the 21st
century. We are completing the process of putting recommendations
together to bring to the President. The objective is to make sure
that we have modern spectrum policies that contemplate and
accommodate both modern technologies and new, developing
technologies. We want to institutionalize the processes that we put
in place that allowed us to do 3-G and five-gigahertz spectrum and
to make sure that this is a model that we can repeat. That is not
to say that our sole objective is to make spectrum available for
commercial use to the detriment of critical federal government
systems; I think they remain critically important. The objective is
to institutionalize procedures and policies that both fully
appreciate and protect critical federal government systems, and at
the same time, are flexible enough that we can accommodate new and
emerging technologies in the wireless space.
Broadband Over Power Lines
Another new technology is broadband over
power lines. It is an extraordinarily promising technology. We are
able to leverage the infrastructure that is already in the power
lines to carry broadband through them. It is not without its own
technical challenges, though. There is the potential for
interference to wireless systems from broadband over power lines
because radio waves are sent over power lines. They can bleed off
and leak out and cause interference to other services. In fact,
there are 59,000 federal government systems in the frequency band
that have been proposed for broadband over power lines.
Over
the past year, NTIA has undertaken a rigorous technical examination
of broadband over power lines and the risks of interference. They
have conducted more than 10 million measurements on the test
systems that are in place and recently submitted to the Commission
a report that was several hundred pages long that identifies the
risks of interference. More importantly, the report identifies the
mitigation techniques that are necessary to allow it to roll out in
a responsible fashion. We wanted to do the hard work up front to
make sure that government systems are protected, and also to create
a road map for the technical solutions that the broadband companies
can use so that so that once that road map is in place and there is
technical agreement among all the parties, there will be no more
barriers to the rollout. They can proceed without the risk of
laying out a system and being told to pull it back because of
interference.
Voice Over IP
Another new technology that I believe will
have a significant impact on the rollout of broadband is "Voice
over IP (VoIP)". The Commission has proceedings regarding "Voice
over IP" protocol. Our position is that--like all new
technologies--it should be free of any economic regulation. Yet we
do not want to give up all of the social regulations that we have
come to agreement on, whether it is E-911 or access to persons with
disability. The Communications Assistance for Law Enforcement Act
is of significant importance, but once we answer those questions, I
think VoIP has a possibility to be a real driver. People have been
talking about VoIP for a long time, saying it is the killer
app.
I
was always very skeptical of that. If someone already has a
telephone, why will he or she buy broadband? Yet I think if you
look at the trends of the take-up of broadband, we have a fairly
high level of broadband penetration at this point. I think 90
percent of Americans have access to a broadband service provider
and 70 percent have access to more than one broadband service
provider. Our take-up still lags well below. I think if you scratch
the surface on that, the value proposition of broadband is not
necessarily compelling. That is where I think VoIP brings a real
impetus: If you can get broadband and your phone service at a price
point that is similar to what you are paying for your phone service
in narrow band, the value proposition becomes more compelling and I
think a lot more people will take it up.
Like
I said, our objective is not to set industrial policy, identify a
technology, and force it on everyone. I think you made an
interesting point earlier: Is it one technology or many
technologies? I think the vision that we have is multiple
technologies from multiple service providers competing at different
levels. Some people may want 100 megabytes per second coming into
their homes. That is enough for at least five simultaneous high
definition feeds. My mother is never going to want that, but she
may want 500 megabytes. Somebody may offer that for ten bucks
versus fifty dollars for the broader pipes. They will be competing
on speed, price, and functionality--whether it is mobile or not.
When we have a market that is that diverse and competitive, I think
it is inevitable that we will have affordable and universal
broadband for all Americans.
DAVID MCINTOSH:
The Heritage Foundation has convened us here to fill out or put
meat on the bones on President Bush's challenge that "We ought to
have universal, affordable access to broadband technology by the
year 2007." His opponent has also called upon the nation to set
broadband deployment as a high priority.
What
is President Bush's vision? Someone quipped that there are as many
ideas for what "universal, affordable broadband by 2007" means as
there are lobbyists in Washington. That being said, there are a
couple of key principles that surface in this debate. First, what
is the role of government: regulation or deregulation? The second
is whether government should subsidize broadband.
I
have approached these issues from several different perspectives.
Serving as Director of the first Bush Administration's
Competitiveness Council, I saw many of the same issues come up in
the debate about whether to regulate cable and deregulate telecom.
We saw deregulation as the best way to empower small offices, home
offices, and small- and medium-sized businesses, including rural
businesses and farms in order to create more and different services
for their customers--and with that innovation to create more
high-paying jobs. As a Member of Congress, I was a strong proponent
of the 1996 Telecom Act, believing it would deregulate the
telecommunications sector. There are some powerful lessons we
should learn about deregulation: what works and what doesn't.
The 1996 Act
Most
everyone now recognizes that the 1996 Act has failed to live up to
expectations.
In
the area of telephony, it has spawned even more regulation, massive
litigation, and great uncertainty--leading to a weak climate for
investment of capital to deploy new technology, such as fiber, on a
universal basis.
Almost ten years after their enactment, a
set of "transition" rules to bring competition to local service are
still being litigated. Now they threaten to migrate from telephone
service to broadband. In recent months, Chairman Michael Powell has
sought to move towards deregulation and market negotiations between
the phone companies and the CLEC's (competitive local exchange
carriers). However, without a clear majority, the FCC as a whole
remains adrift as these rules are challenged in court.
The
ongoing litigation and regulatory uncertainty has slowed the
deployment of cutting-edge technologies. Recent studies comparing
the U.S. to other developed nations show that the U.S. has fallen
behind a number of countries as broadband deployment has stalled.
This
is not only keeping innovative products out of the hands of
consumers, but it is undermining job creation and economic growth.
Robert Crandall at the Brookings Institution has estimated that the
U.S. could create more than one million new high-tech jobs through
universal deployment of broadband. Citizens for a Sound Economy has broken
this projection out state-by-state and the potential job gains are
significant--including 34,000 new jobs in Michigan and up to
170,000 new jobs in California.
How to Meet the Challenge
Given all of these barriers, how do we go
about meeting the President's challenge?
One
decision the Bush Administration must make this month is whether to
appeal the D.C. Circuit Court decision to the Supreme Court. This
could delay the effort to deploy broadband by two years. If the
FCC's Triennial Review Order goes to the Supreme Court, the good
and bad parts of the order will all be up for grabs. Namely, the
FCC's effort to carve out broadband from TELRIC/UNE-P (Total
Element Long Run Incremental Cost/unbundled network elements
platform) will also not go into effect for two more years while the
parties battle out the issue in the Supreme Court. The telephone
companies will have to wait until 2005 to know whether or not new
investment in broadband will be subject to the TELRIC/UNE-P regime
of price controls and compulsory resale to competitors.
[Ed.
note: Subsequently, on June 9, 2004, the Solicitor General declined
to appeal the D.C. Circuit Court decision vacating the FCC's local
telephone unbundling rules. The FCC then also declined to seek
Supreme Court review. The Supreme Court denied certiorari, and the
D.C. Circuit's decision has become final. The FCC has set about
implementing the D.C. Circuit's decision with interim--and
eventually, final--rules.]
Some, like Bill Clinton's FCC Chairman
Reed Hundt, have called for government subsidies and industrial
planning to channel hundreds of billions of dollars in capital to
lay fiber to every home in the US. Others, like economist Robert
Crandall and
Progress and Freedom Foundation President Ray Guifford, have called for major
deregulation and restraint on broadband taxation to spur private
investment. These two worldviews aim at the same goal but counsel
dramatically different ways to reach it.
One
thing I noticed while in Congress is that when policymakers grapple
with complex legislative and regulatory issues, it is good to look
at real life applications of the principles guiding those
decisions.
With
that in mind, I thought it would be instructive to compare examples
of government telecommunications polices based on these competing
worldviews.
A Tale of Two Technologies:
PDA's and Minitel
Congress and the FCC basically got it
right when they decided not to regulate personal computers and to
establish a national wireless network. There now are five or six
national facilities-based carriers competing for the right to
provide PCS (personal communications services) or cellular service
to each of us. After I left Congress, wireless converged with
computer technology to revolutionize personal communications.
The
dramatic change in wireless communications that has happened in the
last ten years can best be seen when you look at how the equipment
has changed. Recently, I was boxing up ten years' worth of campaign
material. Along with the bumper stickers, t-shirts, and balloons
from three runs for Congress and two statewide campaigns for
governor of Indiana, I found a box of old, used cellular equipment
dating back to my first run in 1994.
The
oldest phone was this Nokia brick phone that only worked when it
was plugged into the car battery. Then came the small box phones
that seemed to run out of batteries every other call. Then I had a
Motorola Flip Phone for 2000. Somewhere along the line, I thought I
was hot stuff with a Palm Pilot to keep the schedule.
Finally, today I carry a BlackBerry that
is smaller than all of them. It is a phone, receives copies of my
office e-mails, and has my entire address book on it, along with my
schedule.
How
did this regulatory success story happen? Computer hardware and
software have been largely unregulated industries. For wireless,
the 1996 Act created a regime implemented by the FCC in which each
carrier is mostly facilities-based. The rule for cellular licensees
was "build it or lose it." Cellular licensees were, and are,
expected to construct facilities and operate over those facilities.
Each carrier controlled its own network, and the market--not
government regulations--forced them to negotiate roaming
agreements. The industry broke down the old distinctions between
local and long distance with nationwide calling plans. In other
words, there was no pervasive TELRIC- or line-sharing-type regime
for cellular. We got facilities-based competition in cellular
because we expected and demanded it from the beginning. We also let
the cellular market develop according to consumer tastes and
business needs--not according to government's central planning.
Today the wireless companies compete based on service--e.g.
Verizon's "Can you hear me now?" ads seek to differentiate their
product based on quality.
Government also allowed flexibility in the
standard for transmission. The industry could move from analog to
digital and now to international third-generation digital
standards--often overbuilding their own networks with multiple
systems to keep current customers while they added new
technology.
Today there are almost as many cell
numbers as there are land phones in the U.S. In the world there are
more cellular numbers than land lines, because many developing
countries like China chose to skip land-based technology and deploy
cellular networks as they built out their telecommunications
infrastructure.
Compare the success of Personal Digital
Assistant (PDA) technology with one of the first experiments in
universal computer hook-up through the telephone system. In the
1980s, France decided to deploy the Minitel. Even before the
Internet, French telephone customers could send a
computer-generated message to anyone on the system. The French
government subsidized the technology so that it would be
universally available. Yet within ten years, what seemed like the
leading edge of modern communications became a dinosaur. No other
European country adopted the Minitel. The Internet soon provided
not only text messages, but also Web sites, video content, and
e-mail messages with attachments that can be viewed and processed
on most home and office computers. However, until 2002 there were
more Minitel than Internet users in France.
The
government policy of choosing one technology and encouraging
universal adoption through subsides ultimately left the French
consumers far behind the rest of the world.
When
it comes to broadband policy in the U.S., we are not writing on a
blank slate. The FCC has attempted to deregulate this service in
several ways. It early on ruled that broadband provided by cable is
an information service that should be free from government-set
common carrier regulation. Similarly, the FCC last year ruled
that telephone companies will no longer have to provide access to
competitors for new broadband investments. Both of these rulings have been
attacked in court.
Uncertainty about the rules is likely to continue for several years
as these cases wind their way up to the Supreme Court.
Lessons Learned
What
is clear is that in the next year or so, Congress, the FCC, and the
Administration have a choice between the old way of government
regulation and planning and a new way based on deregulation. As
they make that choice, several lessons can be learned from the
cellular and Minitel examples:
True
Competition. As we have learned, to deregulate means to
take rules off the books, not put more on like we did after the
1996 Act. As we have learned from the PDA example, "real
competition" means facilities-based competition. Avoid
pseudo-competition such as what the FCC set up in the TELRIC/UNE-P
regulations--in which competitors could simply choose to operate by
reselling telephone companies' existing facilities under
government-controlled prices. This regime only undermined
incentives to invest in new technology. The phone companies have
been reluctant to upgrade their systems for fear they will be
forced to sell it at below-market rates to competitors. They
couldn't tell investors what their return would be. The new CLEC's
could make more money repackaging the phone company service than
investing in their own facilities. Technology expert George Gilder
perhaps put it best when he said, "Regulators currently `privatize
the risk, and socialize the rewards.' The result is paralysis of
investment."
Certainty. The TELRIC episode shows
that, if there is any question about whether the old rules still
apply or who sets rates, it will lead to endless litigation. Too
much is at stake for either side to quit chasing the possible win
in court. The result is that capital will flow to other
opportunities with greater certainty of investment conditions
and/or better odds of a higher rate of return. Technologies like
fiber optics that are already expensive become prohibitively costly
to deploy for mass consumption.
Property
Rights. The cellular companies paid for spectrum rights
and their right to use spectrum exclusively for their customers was
protected. There was no need to issue long extensive rules on
wholesale prices and interconnectivity. The customer wouldn't buy the service
if he couldn't connect to the phone network--including other cell
systems. That market pressure forced the cellular companies to
negotiate roaming and connection rates.
Flexibility for
Technology. As the progress in cellular phones shows,
regulatory flexibility allows the providers to continuously update
their service to meet the needs of the customer. By allowing the
market to drive end-user applications as well as network standards,
wireless technology has kept pace with technological
innovation.
Avoid
Subsidies. Minitel shows how a nation can be left in the
dust when the government "invests" in a particular technology.
Subsidies ultimately interfere with market progress. Crandall and
Hahn argue that when they are coupled with industry taxation to pay
for the subsides, the economic inefficiencies far outweigh the
benefits.
Policy Prescriptions
With
these general principles in mind, I would like to suggest a series
of policy prescriptions that the Bush Administration should
consider as ways to implement the President's call for universal
broadband by 2007:
- Broadband as a
no-regulation zone. Congress seems to be preparing to
rewrite the 1996 Act. Instead of rewriting it, I suggest they write
a new Title for Broadband that would take broadband altogether out
of the Title II common carrier or Title VI cable regulations. Both
federal and state economic regulation should be off-limits. This is
essentially the environment that the FCC created for cable-based
broadband through regulation. This, too, is being challenged
through litigation in the Ninth Circuit Court of Appeals.
To promote the full range of competition
for broadband, Congress should do the same for telephone companies
and other potential providers. Essentially, it should stand the
traditional telecommunications model on its head. The traditional
model says that if you are providing telecommunications, then you
are a legacy monopoly and you will be regulated as a common
carrier. We need to do the opposite. Government should say, "If you
provide broadband, we recognize that you are not a monopoly and you
are free from regulation--even if you are providing
telecommunications or video services with the same network." With
cable, DSL, wireless, and (possibly) power line providers poised to
offer competing broadband services, these providers are not a
monopoly and should not be treated as one.
- Encourage
facilities-based investment. We should do the same thing
we did for cellular for broadband: To take advantage of the new
deregulated status, providers must build and operate facilities. In
exchange, their investment will be protected by ensuring that they
retain property rights in their own facilities. If you have a
strong cable provider, a strong WiFi or other fixed wireless
provider, a strong 3-G or mobile provider, a strong electric power
line provider, a strong satellite provider, and a strong telco
provider of broadband, then you have robust, facilities-based
competition. Facilities-based, inter-modal competition produces
real competition--while piggyback, platform competition distorts
the market.
- Allow the market
to operate for resale, content, and connectivity. Some
have proposed that broadband be segmented into layers, with the
content and application layers unregulated, but the physical layer
of transmission networks subject to so-called non-discrimination
regulations that force the provider to carry competitors'
applications and content. The argument is that without this, phone
companies or cable companies can limit the customers' access to key
elements of the Internet or broadband content. This type of
regulation should be rejected. In the same way wireless providers
couldn't--and didn't--limit their customers to making calls within
their network because their customers wouldn't pay for that type of
limited service, broadband customers will drive the physical
provider to offer them the ability to link up to the widest range
of content and applications. This is especially true when there are
multiple providers to choose from.
- Federal
broadband regulations should be limited to safety features such as
"9-1-1." This is one of the few areas where regulation
should be retained. It can be accomplished at the state and local
levels and with private standards-setting bodies. States should not
play any role in rate and access regulation.
- Universal
service needs market-based mechanisms. Crandall and Hahn
argue that there is not much need for government to provide
subsidies to specific users to adopt broadband technology. At the
same time, they recognize that for political reasons government may
adopt such subsidies. In order to make sure that the subsidy
encourages broadband deployment rather than effects wealth
transfers, universal service subsidies should be offered as a
one-time inducement; be relatively small; be funded from general
revenues; and go to providers rather than consumers. The
Administration and Congress would do well to look at recent
experiences around the globe as countries have adopted programs to
bring telecommunications to remote, undeveloped areas. New
ideas--such as the reverse auction used to create incentives to
provide telephone service in remote mountain villages in Chile--can
show us how to minimize the cost and maximize the benefits of a
universal service program.
- States should be
invited to join in the deregulation party. TechNet
published a survey of the 50 state efforts to encourage broadband
deployment. It shows mixed results. It is clear that states can and
should play a significant role in some areas, such as streamlining
the right-of-way process to allow build-out of broadband
facilities. However, the approach adopted by the FCC in the
Triennial Review for telephone service stands out as a great
example of what not to do to at the state level. By creating 50
different ratemaking regulatory bodies, this approach would only
slow down the introduction of broadband.
- Limit
litigation. Finally, to short circuit the endless cycle of
regulation and litigation that arose from the 1996 Act, Congress
should consider a mechanism similar to the one they used for the
Campaign Finance Reform legislation that would take the fundamental
issues quickly to the Supreme Court for resolution. This has the
advantage of expeditious certainty--if not necessarily correct
policy.
The
Administration and Congress are recognizing at many levels that
something needs to be done to encourage broadband deployment. Too
many good jobs have been lost in the telecom bust and too many good
jobs are being outsourced overseas. We need broadband to empower
small offices, home offices, and small- and medium-sized
businesses--including rural businesses and farms--to create more
jobs. The way to reach all these is through deregulation that
encourages facilities-based competition among all types of
broadband providers.
HAROLD FURCHTGOTT-ROTH:
Four years ago, if we had had this same panel, I think
conservatives would have had a telecommunications agenda that would
have been the following: End the Gore tax--which funneled money to
selected voting areas around the country; move away from picking
winners and losers; move away from centralized telecommunications
policy with unending court losses; move toward decentralized policy
based on federalism; and move toward market mechanisms and away
from government control of issues. We still have a long way to
go.
We
haven't made progress in some areas, but there is one area where we
have made enormous progress. In this area, I think the Bush
Administration should declare victory. Like all politics,
incumbents claim progress and victory and challengers focus on
failures and better ideas. The Bush Administration rightly
trumpeted successes in education, the environment, the economy,
taxes, and the war on terrorism.
Yet
somehow when it comes to broadband, we are claiming defeat. We
should be claiming victory. Senator John Kerry (D-MA) and Reed
Hundt and their lieutenants are the ones who are claiming that
something is very wrong with broadband. They have a plan and their
plan is $100 billion of taxpayer money, enormous subsidies, and
enormous intervention. This type of intervention went on in France
in the 1980s. It didn't work in France in the 1980s and it won't
work in the United States today.
The Myths of Broadband
What
I'm going to focus on are the myths of broadband. Let's just go
through a few.
- Myth #1:
Telecommunications is one of the largest portions of the U.S.
economy. A lot of folks on Capitol Hill like to describe it as
one-sixth of the U.S. economy. It is actually a lot closer to 2
percent to 2.4 percent for telecom services. If you throw in
equipment manufacturing, you can bump it up another one-half of one
percent.
- Myth #2: Broadband
is the largest portion of telecommunications services. It is
growing fast but it isn't there yet. Data constitute the majority
of Internet traffic and the majority of business revenues or data
services. There is rapid migration towards broadband, but there
still is a very heavy narrow-band basis to telecom services in the
U.S.
- Myth #3: Broadband
is heavily regulated. In some pure, abstract sense it is--but
if you look at every possible segment of the telecommunications
industry, broadband is by far the least regulated. There is no
price regulation, no unbundled element rules on new investment
(thanks to the TRO [Triennial Review Order]), no rules on cable
modem services, and no rules on DBS (direct broadcast satellite)
broadband services. Yet we still have taxes that remain on DSL
services that ought to be removed.
- Myth #4: Broadband
is unavailable in most of the U.S. I think one of the most
brilliant things about President Bush's target of universal
broadband availability by 2007 is that it is kind of like asking
Michael Jordan, "Are you going to touch the top of the backboard?"
And he says, "Well, maybe I'll just take a walk onto the court."
You know what? We already have universal broadband access. It is
available in nearly 100 percent of America. Based on FCC data--very
conservatively constructed--as of last June, there were two
land-based competitors in 75 percent of U.S. zip codes. That's just
based on whether they actually had a customer--not whether they
offered service or not. There were three competitors for 60 percent
of the zip codes. You can do the math. Add two satellite
competitors to each of those.
- Myth #5: Broadband
is not growing fast. Broadband is growing very fast for both
business and residential customers.
- Myth #6: The U.S.
is behind the rest of the world in broadband penetration.
First of all, this completely ignores the business side, which is
where the vast majority of data applications are and will continue
to be. On the residential side, I think you can make the case that
Korea has a higher broadband penetration than the U.S. For the
Western European countries, I'm not sure that the distinction that
the OECD (Organization for Economic Co-operation and Development)
draws between 9 percent and 10 percent is as great as you might
think. The OECD information is out of date. Today the U.S. is well
above 20 percent broadband penetration. As noted in the Crandall
paper that was just released, Korea heavily subsidizes
broadband.
- Myth #7: The U.S.
is falling behind. Let's not imitate Western Europe and say
that they got it right and we got it wrong. It doesn't make sense
and the reason is that free markets work. Centralized planning,
such as in France, does not work. The U.S. is still the center of
the world of the Internet and the center of e-business for all
types of activities. We are the center of the development of
Internet applications. The brightest engineers and entrepreneurs
around the world want to come where the action is and the action is
here in America-- not Western Europe, not Japan, and not South
Korea.
- Myth #8:
Government programs are key to broadband and economic growth.
U.S. broadband has developed without government interference. The
U.S. has benefited from the hands-off approach. Of the nine
countries that the OECD erroneously claims to have higher
residential penetration--not business penetration, just residential
penetration--few, if any of them, have had higher economic growth
than the U.S. If you did some economic study trying to measure
growth based on broadband penetration, you won't find it--and you
shouldn't see it--because broadband telecom services still are a
very small part of the U.S. economy.
I could go on to some other myths, but let
me just focus on the key summary conclusion. And that is, the final
myth:
- Myth #9: The
government needs an ambitious broadband agenda. That is what
Reed Hundt would be here to tell you today, if he were on this
panel. He would tell you that the key to success for U.S. economic
recovery is a broadband agenda. He would say that millions of
manufacturing jobs are at stake if we had a broadband agenda. He
would say that we need a massive universal service program. I was
recently on a panel with him and that's what he said. I do not know
whether Senator Kerry listens to Reed Hundt or not, but I know that
what Reed Hundt describes as the big, broadband solution is no
solution at all.
I
think the Bush Administration should do what it has wisely done,
which is to keep a hands-off approach to technology policy--a very
low-key approach. I would say that it is time to claim victory: It
is time to claim what is actually the case, which is that the U.S.
is the center of the Internet World and will continue to be the
center. Americans have the choice and many of them decide not to
purchase it in their homes, but American business thrives on the
Internet and will continue to do so.
PETER PITSCH: I want to
make three or four big points about broadband policy.
An
English General was once asked, "What exactly did Winston Churchill
do to win the war?" He responded, "He talked about it." From that
light, I applaud President Bush for setting this goal because when
we see what the policies have been, we know that we are not talking
about industrial policy. Although we do not need an industrial
policy, we need to send a clear signal to the many policymakers
within the Administration that they need to implement market-based
policies that are going to promote broadband.
Unbundling Regulation
As
my fellow panelists have pointed out, the government has done a
number of things right. Eventually, we got the "unbundling" issue
for cable companies right. The cable unbundling debate went under
the rubric of "Open Access"--the idea would essentially have
required the cable companies to unbundle their facilities to
competitors at regulated rates. Fortunately, we did not make that
mistake.
Next, the government generally made the
right policy regarding taxation and not taxing the Internet.
Hopefully, we will get in place at least a four-year extension of
that.
Most
recently, the FCC got the broadband portion of the Triennial review
decision right. The basic idea is that if the incumbent telephone
companies make new investment in the last-mile broadband
facilities, that is, new fiber and electronics between their
customer switch and the customer, investment would not be subject
to unbundling regulations at regulated rates.
Intel (along with several other high-tech
companies) formed a coalition called the High Tech Broadband
Coalition. We forcefully argued in support of the position the FCC
took and our rationale was simple. First: This is risky, expensive,
discretionary investment and if the government caps the upside and
forces the companies to unbundle to their competitors where the
investment is successful, they will undercut the normal business
incentives to make discretionary investments. That was one of our
key arguments.
Second: We saw no competitive failure. In
this particular case there was a broadband alternative available in
most of the country--cable modem service. It turns out that cable
had a 3-to-2 advantage in reach and a 2-to-1 advantage in
penetration. That is the number of subscribers. Many analysts
thought they had the low-cost technology and they were not subject
to this regulation. Yet the incumbent telephone companies, who were
the insurgents in this market, were. Therefore, the high-tech
broadband coalition argued forcefully against unbundling. The FCC
appropriately stepped back from unbundling regulation on this new
investment. I think we are starting to see good results from that
already. I have every confidence that true facilities-based
competition will lead to good results.
Policy Recommendations
I
think there are still a number of very useful things that
government and the FCC could do in the near term and in the long
term. In the near term, the FCC could carry through on some things
before the election that would strengthen incentives, reduce risks,
and promote investment. There are some important decisions left
hanging in the Triennial review that would allow companies to make
investments with more assurance that they would get the benefit if
they took the risk. The FCC could also clarify the regulatory
status for cable and telephone. Basically, they need to make clear
that price regulation will not apply to these new services and that
certain interconnection obligations will not apply to these new
services and facilities.
The
other thing that the FCC could do is move forward on some
additional spectrum relief. This doesn't get much discussion, but
there is an enormous opportunity for creating additional broadband
competition by promoting sound spectrum policies. The FCC today
began a rule-making looking at the unlicensed use of vacant TV
channels. That proceeding will hopefully reach a conclusion by the
end of this year or early next year. That could free up enormous
new opportunities for spectrum use by broadband wireless because
the propagation characteristics of this spectrum are tremendous. At
these lower frequencies, you are able to communicate at greater
distances into buildings at faster speeds and lower power, so
companies like Intel would seize the opportunity to provide
broadband wireless in rural areas where we are likely to see less
facilities-based competition by the wire line alternatives.
Now,
let me shift to my last point. In the long term, we could see even
more powerful spurs to broadband deployment involving additional
spectrum reform. Spectrum is the key input to any wireless
communications and is essentially subject to command-and-control
regulation. If you looked at the most valuable spectrum from
300-megahertz to 3,000-megahertz, over 80 percent of it is given
out by the government to narrow purposes in a highly regulated
fashion. If the FCC and the federal government, were to move
incrementally, but significantly, to free up additional spectrum
for unlicensed use or for flexible use by licensees, then we would
see many new wireless Internet applications become available.
I
want to close by going back to something that I think the
Commission could do this year and that is to move forward on this
MMDS/ITFS (multi-point, multi-channel distribution
service/instructional television fixed service). Again, there is an
enormous chunk of spectrum that is underutilized and tied up. The
FCC is poised to make this valuable spectrum available to licensees
in a flexible fashion. If that happens, it is going to move to
wireless Internet applications--whether it be new 3-G cellular
applications, new wireless data applications like WiMax, or other
things that Intel and similar companies are looking at.
Therefore, the Commission gets credit for
a lot of good things done in the past. In the near term, it could
finish up some important, unfinished business and move forward on
some near term spectrum reform. In the long term, it should move
aggressively on spectrum reform. If it does these things, it will
have dramatically advanced broadband competition in deployment--not
through the use of government money, but simply by doing essential
government processes much more efficiently.
One
final thing: Intel's approach to these issues is, I think, very
congruent with those of consumers. Our basic position is that we
want broadband to become widespread, high quality, and affordable.
As we have looked at these issues over the years, we have
consistently supported policies that encouraged facilities-based
investment and competition. At the end of the day, we believe that
is what will give consumers the broadband that they want. We are
not disinterested, but we are neutral as among the technologies. At
the end of the day, we hope the government continues to move
forward on the wire-line policies that they've adopted and
substantially does more in the area of spectrum reform.
James L. Gattuso is Research Fellow in
Regulatory Policy in the Thomas A. Roe Institute for Economic
Studies at The Heritage Foundation. John Kneuer was Counsel to the
Acting Assistant Secretary at National Telecommunications and
Information Administration when this panel took place. He is now
Deputy Assistant Secretary of Commerce for Communications and
Infrastructure. David McIntosh is a former member of Congress and
currently a partner at the international law firm of Mayer, Brown,
Rowe & Maw. Harold Furchtgott-Roth is President of
Furchtgott-Roth Economic Enterprises. Peter Pitsch is Director of
Communications Policy for Intel Corporation.