Heritage Foundation Leadership for America

The Keys to a Successful Presidency
Edited by Alvin S. Felzenberg

TABLE OF CONTENTS

Acknowledgments

Introduction

Chapter 1: Achieving a Successful Transition
Planning During the Campaign
The President-Elect's Role
The Transition Process

Chapter 2: Running the White House
The Changing Nature of the Presidency
The Role of the Cabinet
The Critical Role of the White House Staff
The Role of the Chief of Staff

Chapter 3: Staffing a New Administration
The Importance of Early Planning
Criteria for Selection
Presidential Control of Staff Selections
The Confirmation Procedure
Helping Nominees Survive the Process

Chapter 4: Turning the President's Agenda into Administration Policy
Developing Policy for the President
The Cabinet as an Effective Policymaking Tool
The Vital Role of Proper Staffing
Policymaking Veering Off Track

Chapter 5: Enacting a National Security Agenda
National Security and the Nature of the Presidency
Vision, Priorities, and Strategy
Policy Priorities: National Security versus Domestic Policy
The Transition
Organizing National Security Policymaking
Getting the Right People
The National Security Bureaucracy
Selecting the Cabinet Secretary
Gaining Support for the President's Program

Chapter 6: Working with Congress to Enact an Agenda
Getting the Administration on Track for Success
Achieving Success on Capitol Hill
The Importance of a Focused Agenda

Chapter 7: Managing the Largest Corporation in the World
The Chief Executive
Leading the Civil Service
The Nature of the Federal Bureaucracy
Improving Performance

Chapter 8: Building Public Support for the President's Agenda
Creating an Impression with the Public
The Role of Speeches
The Problem of Media Coverage
Techniques to Gain Favorable Coverage
Communicating the Message to Key Groups